Our earlier expertise as a bike rental firm gave us introduction to the world of transport. From monitoring our bikes, to sustaining them, to financing them, we knew we might deal with the basics of working a fleet of two-wheelers. However after we switched gears to grow to be a mobility platform, as an alternative of a storage stuffed with bikes, we had an entire new set of challenges to beat. With a dockless fleet, our buyer interactions are performed by way of the app, so we’ve needed to undertake a way more user-centric method. Ease of use and accessibility are completely essential for us, which is why we chosen Google Maps Platform. Our customers discover Google Maps very straightforward to navigate with and nearly everyone seems to be aware of it.
We launched Bounce in Bangalore in September 2018 with simply 500 scooters. A yr later, we’d expanded to Hyderabad and a number of different cities, working 35,000 scooters in whole. In that point, we tried to iterate on the platform as a lot as we might, bettering what we had and including new options. One instance is that customers can now get a strolling path to their nearest scooter. It’s a small tweak that has led to a big enhance in journey conversion charges.